I was pleasantly surprised that even when you use a lot of this product, it does not weigh your hair down or make it greasy AT ALL. I used a good amount of the product and combed it all through my hair to make sure everything was saturated with it. I was so hoping this product would be a game changer, but I just can't quite give it five stars. I have very fine hair that is prone to frizzing like crazy, it's a very difficult texture to work with in the summer (well, pretty much all year it's difficult to work with, but doubly so in the summer). I think this is a great product and I've seen how well it works on others, but I just haven't had the same results myself. On days in-between COLOR WOW applications (after shampooing) styling products can be used on wet hair. If desired apply additional styling products to dry hair. For best results, do not apply wet styles to hair during COLOR WOW application as the styling polymers may interfere with COLOR WOW's technology. Reapply after 2 to 3 shampoos.If desired, Color Wow Cocktail can be applied before COLOR WOW application. Humidity-proofing will last up to 72 hours or 2 to 3 shampoos. COLOR WOW's humidity proofing formula is heat activated. Spray liberally and evenly on hair, section by section, and then blow-dry. Dreaded moisture gets in - hair frizzes out! COLOR WOW borrows from textile technology covering each hair strand with an invisible waterproofing cloak: heat-activated polymer works to compress, tighten and seal hair strands hair is supernaturally sleek, smooth and super silky effects last up to 3 days, even through shampooing Unlike typical "humidity-guard" serums, will not build up, weigh hair down or make it greasy USAGE After shampooing and conditioning, apply COLOR WOW to damp, towel-dried hair. Color chemicals can make your hair more porous by degrading the tight outer cuticle layer. What’s more, when I woke up the next morning, my hair still looked like it was fresh after washing (and it stayed frizz-free, all second-day long).One of the unintended consequences of color processing is frizz. I absolutely detest when my hair is left looking greasy-and despite how much product I used-my locks were left looking clean and feeling light as a feather. That said, my favorite part was the lightweight formula. The anti-humidity technology was a game changer compared to other products I’ve tried. Plus, not only did my hair feel like the embodiment of a silk scarf, but it also helped with reducing the poofiness my 'do was facing. Immediately, I noticed a smoother texture and shine with almost zero frizz. For each section after that, I sprayed about five pumps from root to tip on each side before blow-drying. So, for the next hair section, I decided to up the ante. The flyaways were definitely less noticeable, but it didn’t leave my hair looking (or feeling) particularly "glassy." Had to admit: I wasn’t seeing much of that promised gloss. At first, I gave the bottom section one to three spritzes on each side and blow-dried. While you’re then supposed to “spray liberally and evenly on damp (not wet) hair,” before you blow dry, I decided to give a few sprays as I went section by section. Per the directions, I shampooed, conditioned and towel-dried my hair before dividing it into sections. The results? Read on for everything you need to know. Sold, I thought to myself, and the next day, I grabbed a bottle to test it out. Not only has the spray racked up over 41,500 5-star ratings on Amazon, but it's also used by celebrity hair stylist Chris Appleton on his A-list clients like Jennifer Lopez and Kim Kardashian. But then I came across the viral Color Wow Dream Coat while scrolling through TikTok. And while most products tout"zero flyaways" and "silky smooth finishes," I’ve rarely found an anti-humidity spray that actually delivers on its promises. As soon as September in NYC rolls around, my mane returns to a frizz-free lifestyle.Īll of that’s to say, I really only need a good anti-frizz treatment during the summer. Not to mention that my flyaways only really act up in ultra-humid environments. Sure, there are keratin treatments and Brazilian blowouts (which can run upwards of $350), but these treatments can last months-and in my experience, leave your hair feeling finer and thinner in the long run. I’m talking unruly, puffy, Monica Geller-in-Barbados. With summer comes the good-frozen margs, sunkissed skin, backyard BBQs-and the bad: frizzy hair.
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